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Because decisions don’t wait for flawless. Let’s get this out of the way right now: Perfection is not the thing that gets you hired. Sure, it’s impressive. Sure, it looks responsible. And yes—it takes time to get there. But more often than not, perfection is an idealized goal , not a real-world requirement. Availability, on the other hand? That’s currency. Especially in a fast-moving world where timelines shrink, budgets expire, and decisions need to be made now . Perfection impresses. Availability gets chosen. Why Availability Beats Perfection in Real Life Speed is in demand—as long as it’s not sloppy. And availability plus a quick response time? That’s the real power couple. This is especially true during the holidays. Not every business can shut down for two weeks at the end of the year. And plenty of organizations have budgets that must be spent by December 31—or the money simply disappears. That spells opportunity for those of us willing to keep an OPEN sign on our virtual doors. Even during the holidays. “Perfection impresses. Availability gets chosen.” What Actually Gets Chosen (When Time Is Tight) In real life—especially when deadlines loom—people aren’t choosing perfect . They’re choosing: Responsive Reliable Clear Easy to work with In other words: available . Especially when they need something done right away . Over the holidays, I was reminded of this in a rather profitable way. When Fewer People Are Working, Being Available Matters More The week of Christmas, I booked a voiceover job for a 20-minute training video. It didn’t come from nowhere. I had already told my clients and prospects that I’d be available through the holidays and could accommodate rush jobs if needed. I wasn’t traveling. My recording studio is in my home. And honestly? I enjoy a break from all the cooking—and the cleanup! So while many voice actors hung up their mics until January, I made myself an available resource. Yup, that's me, hard at work in my voiceover booth - and actually having a very good time! Availability paid off again when an unexpected (and frankly unusual) flood of on-camera auditions landed in my inbox right after Christmas and through New Year’s Day. December is usually quiet—but sometimes schedules get turned upside down. Two commercial auditions arrived with tight turnarounds. I submitted both—well within deadline. Then six more landed late. Very “can you get this in quickly?” energy. Eight auditions. Over the holidays. I didn’t wait to make them perfect. I made them ready . (And let’s be honest—trying to be perfect in this business often leads to stiff, uninspired performances. Casting doesn’t want perfection. They want real, human, authentically-you. Imperfections included.) The result? I was cast in two commercials … …and just got a callback for a third . Not because I was flawless. Because I was available and responsive. Why Availability Is Reassuring (and Magnetic) Availability isn’t just about being around when others aren’t. It’s about making other people’s lives easier. It quietly communicates: Competence Reliability Confidence Long before perfection ever enters the room. And this isn’t just true in voiceover, film, or TV. During the holidays, I also stayed in conversation with people who—like me—were still present. Open. Reachable. Those conversations turned into: Speaking gigs booked for January Potential collaborations New partnerships No theatrics. No pressure.Just presence. This Is Not About Hustling (Please Read This Part) Let me be very clear. This is not about grinding through the holidays. It’s not about never resting. And it’s definitely not about being “on” all the time. That’s exhausting. This is about choice . It’s about noticing when the room gets quieter—and deciding whether being available serves you in that moment. It’s also about communicating what you can do for others , rather than constantly talking about yourself. A Shameless Truth (Because of Course There Is One) You don’t need to be perfect to be chosen. You don’t need to feel fearless to say yes. You don’t need to have everything figured out to be bookable. You just need to show up. And more often than not? That’s the entire difference. Upcoming Event Media Mastery intensive: The Experts Panel Thursday, January 15 at 2 pm EST The full program runs January 13-15, 2026 Want to learn more? Let's talk! I'm Laura Doman, a voice & TV/film actor and video communications coach. As an actor, I create memorable characters that tell my client's stories well, from the friendly CEO to your sassy best gal pal dispensing real-world advice. As a coach, I help you become more comfortable and charismatic on camera in videos, presentations, and online appearances. VOICE OVER •  ON CAMERA •  CONSULTATION & COACHING

Actor-approved tips to look present, confident, and genuinely you - on camera and off It’s that time of year: Holiday parties. Family gatherings. Festive chaos. And - whether you like it or not - photos. Lots of them. Somewhere between Thanksgiving and New Year’s, you will end up in at least one picture that lives on social media forever. Or at least long enough for someone to tag you before you’ve had coffee. Before you tense up, suck in, or mentally rehearse your “good smile,” take a cue from little kids. (And no, I’m not talking about the ones caught mid–nose-pick or tongue-out rebellion.) I’m talking about how kids are fully present . You can see what they’re thinking. You feel their personality. There’s no self-conscious posing—just pure, unfiltered being . That’s why they’re so fun to look at. And here’s the good news: you don’t need to be a kid - or a model - to photograph well. You just need a little presence, some intention, and a few actor-approved tricks. “People don’t want perfection. They want you .” Instead of Worrying About How You Look… Do This 1. Think a Happy Thought (Yes, Really) If a camera suddenly appears while you’re mid-conversation or reaching for another cookie, don’t panic. Think about: A joke you just laughed at A moment you enjoyed at the party A favorite bite, song, or conversation That memory shows up instantly—in your face, your eyes, your energy. Give the photographer what they want and they’ll move on faster. Win-win. 2. Look at the Camera Like a Human, Not a Deer You don’t need to stare it down. Just know that someone - later - will be looking at that photo. Let it feel like a brief moment of connection: "Oh, hi. Nice to see you.” That’s it. 3. Smile Like You Mean It (Not Like You’re Auditioning) Most people just want to see happiness . And a public service announcement: Attempts to look “sexy” in holiday photos often age… poorly. Duck face? No. Please. Never. Ugh. If you don’t love a big toothy grin, that’s fine. A relaxed, closed-mouth smile with warmth behind it works beautifully. Let it reach your eyes. 4. Smile With Your Eyes An empty grin paired with bored or disconnected eyes reads as fake every time. Real photos come from real engagement. Even a subtle shift - softening your eyes, lifting your cheeks - makes a massive difference. 5. Let Your Body Language Do the Heavy Lifting You may not get your “best side” in a group shot. That’s okay. Borrow a few tricks from actors and lifestyle models: Posture & Body Lines Stand tall: Straight spine, shoulders relaxed, chest open Create angles: Shift weight, pop one knee, turn slightly ¾ to camera Elongate: Think ballet or yoga - long lines, not stiffness Avoid freezing: Don’t lock up. Find gentle movement and flow Hands & Face Relax your hands: Soft fingers - no fists Use angles: Turn your head slightly; don’t lock it straight-on Subtle expressions: Small shifts read powerfully on camera Add Realism Staged candids: Hold a glass, lean against something, pretend to walk Movement helps: Music loosens everything Find a base: One flattering stance, then play with hands and upper body The Mindset That Makes Everything Work When You Want to Look Great in Holiday Photos Who doesn't want to look great in holiday photos? Especially years from now when you and your kids (or grandkids) are looking back on family memories? Just keep these three things top of mind: Confidence: Comfort shows up visually Presence: Be where you are Storytelling: Even a single photo tells a story - choose a good one Final Thought The best holiday photos aren’t about perfect angles or flawless smiles. They’re about looking like someone people want to be around . So relax. Enjoy yourself. Be present. And let the camera catch that version of you. Want to add talking on camera so it looks - and sounds - effortless? Engaging? Memorable? I can help you with that, too, 'natch. You know the drill. Just reach out and we'll make the camera your playground. Upcoming Events Hanukkah starts evening of December 14 Christmas December 25 Kwanzaa starts December 26 New Year's Eve & Day December 31 - January 1 Enjoy!! Want to learn more? Let's talk! I'm Laura Doman, a voice & TV/film actor and video communications coach. As an actor, I create memorable characters that tell my client's stories well, from the friendly CEO to your sassy best gal pal dispensing real-world advice. As a coach, I help you become more comfortable and charismatic on camera in videos, presentations, and online appearances. VOICE OVER •  ON CAMERA •  CONSULTATION & COACHING

The mindset shift that finally makes video feel natural and confident You hit record. You say the words. And then you watch it back and immediately think: “Ugh. I don’t look right.”“Why do I sound like that?”“This is terrible.” If that sounds familiar, you’re not alone. And you’re not broken. Even professional actors run that same conversation in their heads when self-taping auditions for film, TV, and commercials. I experienced this  exact  thing today while preparing a commercial audition. Normally, I can knock out an audition in one or two takes. Try too often, though, and it’ll start to look over-rehearsed and stale. Today? Aarrghh. Nothing worked. Every version looked forced. Unnatural. Like something I’d change the channel to avoid watching. And the technical setup was fine. The real problem? 👉  My mindset. Your MINDSET - not your appearance - is what makes or breaks your on-camera confidence. Your audience cares far more about your message than your perceived imperfections. When Your Head Gets in the Way of the Camera The role called for a laid-back, younger woman from the Deep South. Now, if you look at me or hear me speak, you’d probably guess New York. (Nope, I’m actually a native Clevelander.) I’m also far more Energizer Bunny than “cool and laid-back.” OK, I live in the South. Yes, I have mellow moments. But it’s a safe bet that no one is confusing me with a true Southern belle. 😉 So what happened? Before I even began, the narrative in my head was “I’m wrong for this role.” And once that thought lodged in my brain, everything looked stiff. Forced. Overthought. My delivery was trying to  fit instead of simply  be. I was sabotaging myself with that belief. Then something interesting happened. I stopped analyzing. I stopped trying to match “what they probably want.” (Casting often doesn't know what they want, either. It's often "we'll know it when we see it." Bottom line: I stopped judging myself. I just… did the role. And BOOM! suddenly, the audition worked. Well, nothing Oscar-worthy, but definitely better than it had before. Whether casting loves it or not is out of my control. But what  is  in my control is this: they received a strong, professional audition from a confident communicator. And who knows? It wouldn’t be the first time an actor sent in an audition that they privately thought wasn’t one of their best effort, only for it to book the role. This Is Exactly What’s Happening to You on Video, Too My point is this: If you struggle on camera for your business - whether it’s for social media, marketing videos, webinars, or Zoom presentations - the issue usually isn’t your lighting, your camera, or your script. It’s what’s happening between your ears. My guess is that you’re thinking about: How you look How you sound Whether you’re “good enough” Whether people will judge you Whether you belong on camera at ALL And the moment your attention shifts inward to self-judgment, your presence collapses. Psst! Here’s the truth most people need to hear: Your audience cares far more about your message than your perceived imperfections. Whether you’re selling hotel rooms, financial services, coaching programs, or consulting expertise - people are The 3 Most Important Things to Do Before You Hit “Record” If you want to look more confident, natural, and charismatic on camera, start here: 1. Focus on the Value You’re Delivering Stop making the video about  you. Make it about what your audience needs in that moment. What problem are you helping them solve? What insight are you sharing? What result do you want them to walk away with? Your intention shows up on camera more than you realize. 2. Silence the Inner Critic That voice that says you’re too old, not interesting, not qualified, not “camera-ready”?That’s not intuition. That’s fear. And fear is the fastest way to flatten your energy and sabotage your delivery. 3. Relax and Let Your Personality Lead You don’t need a “video persona.” You need permission to be yourself. When you relax—even just a little—your natural warmth, humor, authority, and authenticity come through. And that’s what people actually respond to. Why Mindset Is the Foundation of On-Camera Confidence I work with high-level professionals, entrepreneurs, and business owners every day who are brilliant in real conversations… and freeze the second a camera comes on. Not because they lack skill. Because they’ve never been taught how to: Shift out of self-consciousness Build confidence under pressure Use the camera as a tool instead of a threat Communicate with presence in a digital space That’s where my dual background comes in - as a working actor who lives on camera, and as a coach who understands the real-world pressure of showing up on video to grow a business. I’ve been where you are. And I know how to get you past it. If This Hit Home, Let’s Talk If you’re tired of: Avoiding video Re-recording endlessly Feeling stiff, awkward, or “off” Knowing you  could  show up better—but not knowing how Then this is your invitation. I offer a  free 1:1 strategy session  where we: Identify exactly what’s blocking your on-camera confidence Clarify your communication goals And determine the fastest, most effective way for you to show up with clarity, comfort, and charisma on camera There’s no pressure. Just insight, strategy, and real direction. 👉  Click here to schedule your free 1:1 on-camera confidence strategy session. Because when your mindset shifts, everything on camera changes. And you deserve to be seen as the confident, credible professional you already are. This can be the year you stop “trying” to be good on camera - and start  being  great. Ready to begin? Let’s talk. Upcoming Event Lights! Camera! Sponsors! December 11, 2025 3 pm EST / noon PST Want to learn more? Let's talk! I'm Laura Doman, a voice & TV/film actor and video communications coach. As an actor, I create memorable characters that tell my client's stories well, from the friendly CEO to your sassy best gal pal dispensing real-world advice. As a coach, I help you become more comfortable and charismatic on camera in videos, presentations, and online appearances. VOICE OVER •  ON CAMERA •  CONSULTATION & COACHING

Your on-camera presence can open doors to partnerships and sponsorships. I know, I know… I say this a LOT: Showing up confidently - on camera, in person, or on Zoom - is a business superpower. But it’s true! Oh, it’s not the over-polished kind. That’s performance, which is quite different than the real thing, which is showing up: Natural Warm Self-assured Authentically you When you present your genuine, human self - especially in virtual networking spaces where most people are less comfortable about being themselves - connections turn into opportunities you never saw coming. That’s exactly what happened with sponsorship expert Arline Warwick. Confidence creates visibility... and visibility creates opportunity. How a Grand Connection Turned Into a Grand Collaboration Arline and I met through  Grand Connection , a virtual networking organization filled with entrepreneurs, creatives, and experts who show up consistently and generously. Back in September, she taught a session on how to find and secure corporate sponsorships, which I found rather interesting. I reached out afterwards to learn more and discovered that  many of her clients struggle with what to  say  to potential sponsors and how to present themselves with confidence. My first thought? This is exactly what I coach people on. And just like that, a collaboration began. “People don’t buy what you do; they buy why you do it.” — Simon Sinek Why Authentic Presence Opens Doors Here’s a truth: People can feel your energy through a screen. Really. When you show up grounded, present, and genuinely engaged, people notice. They remember you. And they start thinking, “ Hmm… we should do something together.”   Arline saw how I communicate on camera. I saw her brilliance in sponsorship strategy. And we realized that our audiences needed  both  of our strengths: Her: how to confidently approach sponsors Me: how to communicate with clarity, credibility, and executive presence That’s how our masterclass was born. And you can join us on Thursday, December 11 at 3pm EST / noon PST … and receive a couple of free gifts for attending. Introducing: “Lights! Camera! Sponsors!” This free masterclass is designed to help you get sponsored - and get seen. Whether you’re an entrepreneur, speaker, coach, nonprofit leader, or corporate professional, sponsorships can fund: Events Projects Programs Community initiatives Even internal corporate ideas And they also: Boost your visibility Position you as a leader Expand your network Attract new clients Open doors that don’t exist until you knock Pair that with strong on-camera and in-person presence, and suddenly you’re not just asking for sponsorships - you’re  earning  them. Because Confidence + Opportunity = Visibility Sponsors want to support people who communicate clearly and show up with credibility. That’s where executive presence matters. And people want to collaborate with those who show up as themselves: consistently, confidently, and ready to contribute. Your next client, sponsor, or partner could easily be sitting in your next Zoom room. Join Us! "Lights! Camera! Sponsors! "will show you how to:  Find the right sponsors Craft a compelling ask Communicate with confidence Show up with executive presence Create lasting visibility and opportunities And as a thank you for attending, Arline and I each have a free gift for you related to our specialties. You won’t want to miss them! There’s a third bonus, too. Want to Meet Great Collaborators Too? If you’d like to experience the kind of high-quality networking that sparked this collaboration, you can try out Grand Connection  for free. I can get you a few guest passes so you can see the value for yourself. Here's the scoop . Who knows? Your next partnership, project, or breakthrough may begin at one of their upcoming events. ✨ Upcoming Event ✨ Lights! Camera! Sponsors! Thursday, December 11 3 pm EST / noon PST Want to learn more? Let's talk! I'm Laura Doman, a voice & TV/film actor and video communications coach. As an actor, I create memorable characters that tell my client's stories well, from the friendly CEO to your sassy best gal pal dispensing real-world advice. As a coach, I help you become more comfortable and charismatic on camera in videos, presentations, and online appearances. VOICE OVER •  ON CAMERA •  CONSULTATION & COACHING

Real connection still needs a human heart. Ever feel like throwing in the towel when it comes to AI? You’re not alone if you feel like the world’s obsessed with AI-generated, well, everything: creative writing, music, marketing plans, videos, and presentations (and more). It is. You wonder, “Do audiences even  need  a real human anymore?” Short answer? Yes. More than ever. Because no matter how advanced AI becomes, it still can’t replicate the core ingredient of powerful communication: human connection. And if you’re someone who speaks on camera, leads meetings, gives presentations, or shows up on Zoom with clients, your humanity is your competitive advantage. Really, your humanity – flaws, verbal gaffes, and all - is your ultimate “executive presence on camera” superpower. Hard to believe, but it’s true. “Communication is merely an exchange of information, but connection is an exchange of our humanity.” — Sean Stephenson Ever have to give a presentation when the technology goes out? Maybe it was a power shortage or a computer that decided to give up the ghost at the worst possible time. It’s happened to me. The connections I had brought with me refused to work with the tech in the room and nothing was going to fix it in time. So I said, “screw it!” and gave the presentation without any visual aids. Just me talking, finding humor in the situation, and interacting with the audience in a way that I wouldn’t have done otherwise. The audience loved it. And my talk was so much more impactful because I knew what I was talking about (that really helps!) and just let loose with honest-to-goodness human communications. So let’s break down the  very real, very irreplaceable abilities only a human communicator brings to the table  — and why they matter for visibility, leadership, and business growth. Here are my top 6 things that you, human being, do far far better than I. And in my opinion, always will. AI creates content. Humans create trust. Trust wins. People crave the human element more than the perfect message. 1. Emotional Intelligence: The Human Signal AI Can’t Fake AI can mimic tone.It can approximate warmth.It can run a “friendly” filter over its output. But it can’t actually  feel anything . Humans communicate in a way that builds trust, empathy, and psychological safety.We connect with  lived experience,  not pre-trained data. And people can tell the difference. This is why human-centered communication outperforms AI-generated content in: ·       sales videos ·       leadership messaging ·       brand storytelling ·       high-stakes presentations ·       virtual meetings where nuance matters You see, audiences don’t just hear you. They  sense  you. They feel that connection. And that subtle emotional resonance is uniquely, undeniably human. 2. Real-Time Adaptability: You Can Read the Room; AI Can’t Great presenters don’t just deliver information. They  respond  to real people in real time. And equipment that doesn’t work as it should! We improvise, sometimes in unexpected or humorous ways. We humans instinctively notice: ·       energy shifts ·       hesitation ·       confusion ·       excitement ·       micro-expressions ·       unspoken tension AI avatars can’t do that — not authentically and not dynamically. They’re programmed to do their job, follow predetermined pathways, and dogmatically plod on… until someone pulls the proverbial plug. Our ability to pivot — change pace, add clarity, shift tone, crack a joke, or toss the script entirely — is a strategic advantage that drives engagement and human-to-human retention. And that’s reacting to someone because we’re engaging on some level of connection with our audience. 3. Creativity & Original Judgment: The “You” Factor AI creates from patterns. Humans create from  perspective. Your original voice, your quirky analogies, your imagination, your lived experience — these are the raw ingredients that build a compelling personal brand. AI can summarize. AI can replicate. AI can assemble. But  you  can originate. And originality is what gets you remembered, rebooked, and referred. Especially when you introduce your unique stories and sense of humor. That’s what helps to brand you, too! This leads into my next point.... 4. Strategic Storytelling: Humans Make People  Care Facts inform. Stories persuade. Humans understand narrative psychology and enjoy following “the hero’s journey.” The rising tension, emotional stakes, character arcs, and catharsis — these are the things that make your message  land and linger long after you finish talking. Story-driven communication is far more effective than any AI-driven script. It stokes the imagination, fuels emotion, and brings the listener into the story itself. How often have you thought: Eh, this program isn’t for me, only to change your mind later when the speaker mentions someone whose situation mirrors your own and you begin to consider new possibilities for yourself? Back in early 2022, I was a speaker at VO Atlanta, the largest voiceover conference in the world. My topic was motivational in nature, based on my experience of reinventing myself years earlier from a corporate gal to a film/TV and voice actor. The message was that it’s never too late to make a career shift, especially when you can transfer your existing skills to a wholly new industry and use them in a different way. Several people afterwards told me how the speech resonated with them, but what really struck home happened several months later. I received an email from a woman who said she’d been feeling lost in her career, was thinking of making a change, but was fearful of jumping in prematurely. She said she couldn’t get some of my personal stories out of her head and had decided that it too was “now or never” for her. She went all out in that new venture and three months later, was delighted that she had. We ended up speaking over the phone for quite some time about it and ended up becoming good friends. A win for both of us! How that for proof that while AI can mimic story structure, it can’t live one? 5. Ethical Judgment & Leadership: AI Has No Moral Compass This one has quite a few people worried! Blockbuster sci-fi movies revolve around themes of computers in control of all of us, with no options for compassion or even real freedom. The Terminator or The Matrix, anyone? Human executives and entrepreneurs are making thousands of decisions every day that affect their customers, their employees, and even society at large. We’re talking ethical considerations, interpersonal dynamics, and conflict navigation, to name a few. AI, though, has  no conscience , no sense of responsibility, no implicit moral framework.Even if we were to give it one (and whose conscience would it be?!), AI really can’t evaluate emotional impact or long-term implications. Human leaders, on the other hand, do that instinctively. Your presence  sets the tone  in ways AI never can. A great leader inspires. Others bring character or personality to their brand. And despite the priority of “bottom line” profitability, most leaders of businesses are not sociopaths who deliberately intend to harm the communities and nations they serve. 6. Leadership & Inspiration: Presence Is a Human Skill People don’t follow avatars. They follow humans with: ·       vision ·       emotional credibility ·       lived experience ·       presence ·       integrity Inspiration requires  energy  — real, embodied, human energy. Your audience, clients, and team aren’t motivated by data. They’re motivated by the human delivering it. That’s what leadership is. A visionary who inspires others. A charismatic figure who embodies others’ aspirations. A commanding presence with a clear mission who guides others towards it. I certainly hope we don’t fall into the trap of blindly following an AI image that promises, but has no substance, no real experience – or real anything! - to back it up. The Bottom Line AI is a  powerful tool . But it is not a replacement for  human-led communication. In the age of algorithms, automation, and AI-driven content, your humanity is your differentiator. Your empathy is your advantage.Your presence is your currency. So the next time you speak on camera, step into a Zoom room, or present to a client, remember: AI can deliver information, but only YOU can deliver connection. Upcoming Events The Shameless Hussy's Guide to On Camera Confidence Thursday, November 20 3 pm EST / noon PST Want to learn more? Let's talk! I'm Laura Doman, a voice & TV/film actor and video communications coach. As an actor, I create memorable characters that tell my client's stories well, from the friendly CEO to your sassy best gal pal dispensing real-world advice. As a coach, I help you become more comfortable and charismatic on camera in videos, presentations, and online appearances. VOICE OVER •  ON CAMERA •  CONSULTATION & COACHING

3 Secrets to Confident, Authentic Self-Promotion When you open a session called The Shameless Hussy’s Guide to Self-Promotion, you’d better deliver something unexpected. So I started by handing out mini Hershey bars — yes, the leftover Halloween stash. Because let’s face it: there’s no shame in enjoying chocolate. The room relaxed instantly. People laughed. And that little square of sweetness turned into the perfect metaphor for what came next. I told them, “Being shameless isn’t about arrogance. It’s about authenticity. It’s about being bold, dynamic, and unapologetically yourself — in how you show up, speak up, and promote your work.” That message hit home. Because so many voice actors, creatives, and entrepreneurs are brilliant at what they do… but feel icky about telling people about it. They’ve been taught that marketing themselves is somehow “too much,” that talking about their work is self-centered, and that real talent should “just be discovered.” Spoiler alert: that’s not how discovery works.   Self-promotion isn’t about ego — it’s about access. I had the honor of leading both a general session and a breakout workshop at the Mid-Atlantic VoiceOver conference (MAVO 2025) on this very topic: how to promote yourself without feeling like you need a shower afterwards. The sessions were packed, the questions were nonstop, and the feedback confirmed what I already knew: this message is long overdue. So today, I want to share three key insights from those talks — practical takeaways that can help you build visibility and credibility without losing your authenticity (or your sense of humor). “Being shameless isn’t about arrogance — it’s about authenticity. It’s the courage to show up fully as yourself and let your brilliance be visible.” Insight #1 : Visibility Builds Credibility People can’t work with you if they don’t know you exist. Visibility is not about vanity metrics — it’s about accessibility. When you’re visible through articles, interviews, collaborations, and speaking opportunities, you make it easy for clients and partners to discover you. Every appearance, every post, and every conversation becomes a breadcrumb leading back to your expertise. The more consistently you show up, the more credible and trustworthy you appear. Yes, even before anyone meets you! Insight #2: Authenticity Beats Perfection One of the biggest mindset shifts I saw happen during my session was realizing that polish doesn’t equal professionalism. Audiences connect with humanity, not flawless branding. When you let people see your process, your personality, and your passion, you become relatable… and memorable. In one of my favorite moments, a participant said, “So it’s not about pretending to be confident; it’s about being comfortable enough to be real.” Exactly. Confidence is built, not born, and authenticity is the foundation. Insight #3: Presence Gets You Paid Ultimately, self-promotion isn’t just about exposure — it’s about positioning. When you show up with confidence, clarity, and purpose, people remember you when opportunities arise. That’s what turns one-off gigs into long-term relationships and repeat bookings. Presence is about energy and intention. You don’t have to be the loudest in the room, just the most aligned with what you offer and who you serve. These three principles — visibility, authenticity, and presence — aren’t just performance techniques; they’re professional survival skills in a world where attention is the new currency. “Authenticity is the daily practice of letting go of who we think we’re supposed to be and embracing who we are.” - Brené Brown Ready to Get a Little Shameless? If your team or organization could use a confidence boost in how they present themselves — whether that’s on camera, in meetings, or online — let’s talk. I customize Shameless Hussy’s Guide to Self-Promotion workshops for corporate teams, creatives, and entrepreneurs who want to be seen as the go-to experts in their fields — without feeling like they’re “selling.” ✨ Let’s make visibility feel natural (and even fun). Because that's what being a Shameless Hussy is all about: bold , energetic , and unapologetically visible . And yes! Men can be hussies, too. At least until I can think up something equally as on point and memorable. Suggestions welcome! The Shameless Hussy's Guide to On Camera Confidence A free 1-hour masterclass packed with practical insights. Thursday, November 20 3pm EST / noon PST Want to learn more? Let's talk! I'm Laura Doman, a voice & TV/film actor and video communications coach. As an actor, I create memorable characters that tell my client's stories well, from the friendly CEO to your sassy best gal pal dispensing real-world advice. As a coach, I help you become more comfortable and charismatic on camera in videos, presentations, and online appearances. VOICE OVER •  ON CAMERA •  CONSULTATION & COACHING

What playing a murder victim taught me about authenticity, confidence, and the power of being imperfect on video. I was on set last week filming a TV show, a murder mystery based on real-life events. I played the victim and through it all, I got to: Wear a naval uniform Segue from happy to angry to... well, dead Do some basic stunt work under the watchful eye of a stunt coordinator I especially liked the stunt work: seeing how the gun (the murder weapon) was totally inoperable, yet how to treat it like the real thing. Staggering from a gunshot and then falling facedown to the pavement. My old martial arts training from 40 years ago came in very handy! (We were always taught how to fall correctly, without spraining or breaking our wrists.) The shoot itself moved very quickly - just a few takes of each scene - but it reminded me of one thing that I thought I'd pass on to you: Perfection is not the main pursuit. Artistic expression is. What sells the story? Makes it interesting to watch? Keeps the audience guessing? Not just the facts - it's how those facts are presented that keeps viewers enthralled. How did a strong military woman became a murder victim? Especially by such an unlikely assailant? It's the raw emotion that makes viewers lean in. Not how perfectly told it was, but the messiness - the realness - of the situation brought to life. And these same guidelines reveal how YOU can be more effective speaking on camera, too. Here's the secret: The real you is far more compelling than the perfect you. Playing the abused (and murdered) wife on TVOne's Fatal Attraction, episode #1546 (aired March 2025). Behind the Scenes: When “Real” Hurts (a Little) OK, here's the basic story. I was cast as one of the leading characters of a true-to-life crime story. A mother murdered in cold blood on the driveway of her home. Ouch. Literally, there was some ouch. Most of my scenes had me on my feet moving around, but the pivotal moment - the shooting - had an extended period of freeze tag built in. For what seemed a VERY long time (but really, only about 15 to 20 minutes), I lay motionless and face-down on a cold October concrete driveway - at night - while TV police officers and detectives swarmed around my “body.” I couldn’t shiver, blink (I got around that by keeping my eyes hooded), or even twitch - just breathe shallowly enough to stay “dead.” It wasn’t glamorous, but the emotions driving that scene were real. Especially in the closing shot when everyone walked away and I truly felt extreme loneliness and invisibility being regarded as simply a body, not as a person. Hmmm, as (alive) human beings, we all need that sense of belonging and recognition. It was that feeling, and that of being mortally wounded and fading from life, that gave the scene realness and made it work. To keep it real and natural, the dialogue was partially improvised. Not just in the climactic scene, but throughout filming. Yes, there was a script, but the director wanted natural reactions and behavior - overlapping conversations, raw emotion, and the rhythm of real human speech. He wanted authenticity and real life, not polish. That’s the goal in acting - and it’s the same goal when you’re speaking naturally on camera. Playing the concerned and worried grandma of a missing toddler in Investigation Discovery's Homicide Hunter, episode #806. Perfection is not relatable. Authenticity is. And authenticity comes from the real person (you!) living a real moment, whether it's technically ideal or not. Perfection Isn’t the Point So many people approach video with the idea that they need to be flawless: perfect lighting, perfect words, perfect delivery. But that pursuit of perfection often backfires. And it wastes a lot of time trying to achieve it! You see, when everything feels rehearsed and rigid, the humanity disappears. You sound like a performer, not a person. The truth? Viewers connect with you , not your perfection. They’re drawn to your energy, your expression, your momentary pauses and laughter. Those “imperfections” are what make you relatable and real. You don't - and shouldn't - memorize your script. Know the subject well enough to speak extemporaneously, following an outline. Yes, use notes once in a while to keep you on track, but don't berate yourself because you're not word-perfect. How do you do that well and have it come across as professional? That’s exactly what I teach in my On Camera Confidence coaching - how to let go of the idea that video has to be a performance, and instead, make it a conversation, with plenty of on-camera acting and speaking techniques to show you how to pull it off fairly seamlessly. The Real Secret to On Camera Confidence The truth is, confidence doesn’t come from memorizing your lines. It comes from trusting your message. When you focus on connecting rather than performing, you free yourself to be spontaneous, expressive, and engaging. That’s when your presence shines through the lens - not because you’re perfect (and often because you're NOT!), but because you’re real. It’s the same principle directors rely on in film and television: authenticity over precision. The audience wants to feel something genuine. And that starts with you showing up - imperfectly, but sincerely - as yourself. If you're wondering... yes, it can be learned. It can be applied to business videos, too. That's what makes them the most engaging! If you’d like to learn how to bring that same natural ease and authenticity to your own videos or presentations, join me for my next virtual masterclass, The Shameless Hussy's Guide to On Camera Confidence on November 20 at 3pm EST. (Link below) You'll discover how to quiet your inner critic, speak comfortably to the camera, and create a dynamic on-screen presence that attracts your ideal audience - no acting required. And if you ask nicely, I may even tell you what it's like being killed brutally on screen, doing stunts, and working with TV murder weapons. I've done it twice already this year! 😉 Upcoming Events The Shameless Hussy's Guide to On Camera Confidence November 20 at 3pm EST / noon PST via Zoom Want to learn more? Let's talk! I'm Laura Doman, a voice & TV/film actor and video communications coach. As an actor, I create memorable characters that tell my client's stories well, from the friendly CEO to your sassy best gal pal dispensing real-world advice. As a coach, I help you become more comfortable and charismatic on camera in videos, presentations, and online appearances. VOICE OVER •  ON CAMERA •  CONSULTATION & COACHING

How to Use PR & On-Camera Confidence to Move Your Career Forward If you’re a professional who wants to stop hiding behind the scenes and start showing up - on camera, in Zoom rooms, or in client presentations - this one’s for you. You want to actually get seen , heard , and booked, right? Well, you’re in the right place, because today I’m talking about using public relations (PR) and on-camera confidence not just as “nice-to-have” skills, but as core engines for your personal brand and career momentum. Visibility isn’t vanity. It’s value delivered. Your ability to communicate with authenticity and confidence on camera builds trust, credibility, and connection faster than any press release or ad campaign ever could. K nowing how to present yourself confidently on camera and promote that presence is a game-changer. Visibility is the new professional currency “When you stop waiting to be discovered and start making yourself discoverable, the work finds you.” Why I’m Speaking at MAVO 2025 I’m honored to be a featured speaker at the 10th annual Mid-Atlantic Voiceover (MAVO) Conference , taking place November 7–9, 2025 , at the Westin Dulles Hotel in Herndon, VA. At this year’s event, I’ll be presenting two sessions: The Shameless Hussy’s Guide to Self-Promotion (General Session) Shameless in Action: Crafting Your Self-Promo Blueprint (Breakout Workshop) These sessions are built for voice actors, but the lessons translate directly to anyone who uses their voice, their face, their presence to win opportunities. Mindset, visibility, and PR - these are the building blocks for anyone who uses their voice or camera presence to grow their business or brand. Self-Promotion 101 As a working voice and on-camera actor, I’ve experienced firsthand how visibility drives opportunity. Clients have to know you're out there before they're ready to do business with you! And showing up online gives them a chance to see you in action: who you are, what you have to offer, and how you can help them solve their problem. That's how I've been invited to take a role in an indie film, voice a cartoon character, emcee a conference, moderate panel discussions, and run client workshops. So how do you get started? You don't need anything fancy. No massive budget or large numbers of Instagram followers. To start: just you and your camera and the intention to show up - for the right audience, in the right way, consistently. That’s where PR and on-camera confidence merge into one potent strategy: PR = your story + the platforms + the consistent presence On-Camera Confidence = your face, your voice, your message delivered with authenticity and credibility When you marry the two, you shift from hoping someone finds you, to making yourself findable . And that leads to more bookings, more trust, more clients, more influence. Three Practical PR and Visibility Moves You Can Start Today Here are three basic things you can do right now to start creating visibility online: 1. Audit Your Camera Presence Film a short, one-minute video introducing yourself and your value to a client. It doesn't have to be "perfect" - nor should it be. Shoot it either portrait (vertical) or landscape (horizontal) style; just check your lighting, framing, and tone to make sure the video is on point. Good eye contact, too? On-camera presence signals your legitimacy in a way that audio alone cannot. Ask yourself: Would I trust or hire this person? When you're being your authentic yourself, talking earnestly about your product or service, the answer is often "yes." The more you show up online, the more you'll build familiarity and trust with your intended audience - the heart of good PR. 2. Define Your Uniqe Story PR starts with knowing your narrative. What is it that you do? Who do you help? What results or benefits do they realize from working with you? Write it out in one clear, succinct sentence: “I help [who] do [what] so [why].” Then expand it into one paragraph. Use it on your LinkedIn “About” section, in your next email pitch, or as your video opening line. It tells everyone what's you're all about! 3. Pick Two Visibility Actions This Week If you're not sure of how you can become more visible, call up your buddy ChatGPT (or some other AI tool) and ask for a list of things you can do to promote your business. Here are two to get you started: DIY Action: Record a quick video tip for your audience and post it on LinkedIn or Instagram with a caption your target client will respond to. Collaborative Action: Reach out to someone in your network and propose co-creating a short video, podcast clip, or live session - something that gives you both exposure and cross-network reach. Who knows? With a new, larger audience, you may find a new opportunity within your business to pursue! Your Next Step When you get down to it, visibility isn’t about being loud - it’s about being clear. And intentional. You don't want to post just for the sake of posting. You have to show up with purpose, building a reputation as someone who communicates with authenticity and delivers genuine value. Because when your message is clear and your confidence is visible, people listen. Opportunities appear. Doors open. The right kind of visibility connects your story with the people who need to hear it most. And when you combine on-camera confidence with smart, consistent PR, you become not just known, but trusted. If being on camera still makes you feel shy, awkward, or nervous, don’t worry - you’re not alone. Most people struggle with that at first. It’s exactly what I help my clients overcome every day: learning to feel natural, confident, and charismatic in front of the lens so their expertise and personality shine through. If you want some 1:1 help, let's talk a bit about it. So take that next small step. Record a short video. Share your story. Let people see the face, hear the voice, and feel the passion behind your work. You don’t have to wait to be discovered. You just have to show up. You superstar, you. 🌟 Upcoming Events MAVO 2025 November 7-9 Herndon, VA The Shameless Hussy's Guide to On Camera Confidence Want to learn more? Let's talk! I'm Laura Doman, a voice & TV/film actor and video communications coach. As an actor, I create memorable characters that tell my client's stories well, from the friendly CEO to your sassy best gal pal dispensing real-world advice. As a coach, I help you become more comfortable and charismatic on camera in videos, presentations, and online appearances. VOICE OVER •  ON CAMERA •  CONSULTATION & COACHING

Proven actor tricks to help you look confident, calm, and camera-ready every day There’s a myth that on-camera confidence is something you’re born with, that natural ease only belongs to actors, influencers, or extroverts. That’s nonsense. Camera confidence isn’t inherited; it’s trained, just like any other performance muscle. I get it — being on camera can feel unnatural. Even professional actors have to train for it. Believe me, performing for the camera is its own specialized skill. The lens sees everything. It’s a flat, two-dimensional medium where even the smallest facial movement is magnified — from a nervous blink to a half-smile that doesn’t quite land. On a huge theater screen or a big-screen TV, those tiny details can look enormous. That’s why actors spend years learning to be present and natural within that artificial frame — fully immersed in their roles and oblivious to the cameras around them. There’s no room for self-consciousness on set. The audience can sense it instantly. And trust me, nervousness or uncertainty reads louder than any line of dialogue. So when I coach clients who feel awkward on Zoom or dread hitting “record,” I tell them: you’re not alone even the pros had to learn it. The secret isn’t perfection. It’s practice. The more you do it, the less the camera feels like a threat - and the more it starts to feel like a trusted friend. Confidence grows through repetition, not perfection. To get you started, here are seven easy-to-do things you can do to develop camera confidence: "You don’t need to be perfect. You just need to show up — consistently, authentically, and a little braver each time." - Laura Doman 1️⃣ Record Yourself for 30 Seconds a Day Start every day by turning on your phone’s front camera and talking for 30 seconds. No script. No filter. Just say something. Anything. At first, it’ll feel uncomfortable. Over time, it becomes second nature. You’ll start to notice micro-improvements: better tone, eye contact, posture, and pacing. 2️⃣ Watch Without Judgment When you replay that 30-second clip, don’t critique - observe. Notice what feels natural. What gestures work? Where do you tighten up? This is about awareness, not perfection. 3️⃣ Use “Warm-Up Minutes” Before any video call, give yourself 2–3 minutes to warm up your voice and face. Loosen your jaw, roll your shoulders, take a few deep breaths, and smile. Actors do it. Broadcasters do it. Professionals who look natural on screen don’t skip this step. 4️⃣ Practice Eye Contact with the Lens Imagine someone you genuinely like sitting just behind the camera. Speak to that person. That emotional anchor transforms your delivery from stiff to sincere. 5️⃣ Do a Camera Confidence Walk-Through Before recording, rehearse your message out loud while standing up and walking around. Your energy level on camera mirrors your physical state. Get your body involved - it keeps you from sounding robotic. 6️⃣ Reframe “Mistakes” as Natural If you stumble over a word, breathe. Don’t start over. Natural speech includes pauses, restarts, and quirks - it’s what makes you real. Audiences don’t want a performance; they want connection. 7️⃣ Reflect, Don’t Judge After every video, ask yourself: • What worked well? • What can I adjust slightly next time? Confidence grows from micro-adjustments, not massive leaps. The Bottom Line Camera confidence isn’t built overnight. It’s the result of tiny, repeated acts of courage: hitting “record” even when you don’t feel ready, speaking with honesty instead of polish, and letting your true personality lead the way.  You don’t need to be perfect. You just need to show up - consistently, authentically, and a little braver each time. Coach’s Tip Want feedback on your short video? Send it my way - or better yet, book a complimentary 30 minute consult where we’ll pinpoint your on-camera strengths and build your signature style. (Button below) Upcoming Events Mid-Atlantic Voiceover Conference November 7-9, 2025 Herndon, VA I'll be speaking! "The Shameless Hussy's Guide to Self-Promotion" Want to learn more? Let's talk! I'm Laura Doman, a voice & TV/film actor and video communications coach. As an actor, I create memorable characters that tell my client's stories well, from the friendly CEO to your sassy best gal pal dispensing real-world advice. As a coach, I help you become more comfortable and charismatic on camera in videos, presentations, and online appearances. VOICE OVER •  ON CAMERA •  CONSULTATION & COACHING

Get Bold and Unapologetic to Stand Out Online Do you remember "streaking?" It was all the rage in 1973-1974 when somebody got it into their head that it would scandalous fun to run around naked in public, wearing only their tennis shoes. How does something like that catch on? Yet it did, and I clearly remember when a couple of track stars at the local high school decided to sprint around the school track in their birthday suits. During school. In full view. They lost their university track scholarships. And I was especially bummed because I was too young for high school and missed out on the spectacle altogether. You can get the gist of it by watching the video of the hit novelty song, "The Streak" by Ray Stevens . I loved how (spoiler alert) his wife Ethel joined in: "You shameless hussy!" The world rewards the bold. Authenticity - not perfection - is what makes you memorable. Face it, streaking was bold, audacious, and impossible to ignore. Everyone was talking about it! And that's where it's relevant in today's digital world, too. I'm not telling your to peel down to your skivvies (or less). I'm just saying that showing up with that same fearless energy is what gets you noticed ... and brings in the clients. How do you get there? That's where I come in. Whether you’re building your personal brand , improving your on-camera confidence , or simply trying to connect more authentically online, go ahead: Ditch the fear of judgment and unleash your unapologetic self! Forget trying to be right in how you look and sound. Leave so-called perfection to AI. What’s interesting is the real human being who connects from the heart. The Shameless Hussy in 2025 I've never forgotten that novelty song. How could I? Ethel just cracks me up. So in her honor, I've decided that there's nothing wrong with being a "shameless hussy." Now I'm not going to go streaking anytime soon - and at my age, believe me, nobody wants to see that! Trust me. But I love the shameless hussy moniker and have rebranded it for the 21st century as a woman who is unapologetically bold, decisive, and ready to take on the world - no matter what other people think. That goes for in person AND in the virtual world. And so I bring you... The Shameless Hussy's Guide to On Camera Confidence. The Hussy goes wild What makes somebody sit up and take notice? Wild and unusual things - and generally very exciting. Mr. Beast , a.k.a. Jimmy Donaldson, has made millions as a YouTuber mixing spectacle with philanthropy and gobs of money. What else? Being uniquely yourself. 'Cause, as the joke goes, everyone else is taken. Seriously, through, THAT'S the way to stand out. You don't need a lot of money or even spectacle. Just your own personality, quirks and flaws and all. Forget trying to be "right" in how you look and sound. Leave so-called perfection to AI. Frankly, it's boring. What's interesting is the real human being who speaks with intention, shares stories, and connects from the heart. Unleash your inner Hussy (even if you're a guy!) So how do you do that? SImple. Show up at my free 1-hour masterclass on Thursday, October 9 at 3 pm EST / noon PST. Here's what you'll learn: Overcome nerves and show up with confidence Build authentic connection through the lens Present yourself as the trusted expert your clients can’t wait to work with No fluff. No hard sell. No cost. Just good, practical techniques you can put to use right away. The Shameless Hussy's Guide to On Camera Confidence As a bonus, I'm including a downloadable guide of my 10 best tips to become more comfortable and charismatic on camera, so you can shine online and attract more clients. How is this useful? Well, the world IS digital now and if you're not visible online, you're not being found. Your competitors, though, are. Your job is to stand out and be heard. Become MEMORABLE. The techniques in this guide will help you in... Online sales calls and meetings Online presentations Videos Interviews Webinar and podcast guest appearances including In-person meetings! And yes, there'll be a replay, but you'll get it only if you register for the masterclass. Click here  to register - or tap on either of the graphics above. I have a low tolerance for webinars and masterclasses that promise but underdeliver, so I promise you that you'll see a lot of value for your time. What makes this masterclass different You may have found YouTube videos about speaking on camera. Yup, there are some out there. You may have done Toastmasters or some other public speaking program. They're pretty good, especially for dealing with fears in front of a live audience. You may have even worked 1:1 with a coach or done some improv or acting class. All very helpful. But how many of them taught how to be confident, comfortable in your skin, and effective ON CAMERA? I'm a film and TV actor - and on camera all the time, working in entertainment, corporate videos, and commercials. I'm also a voice actor, which means that I know how to communicate volumes of meaning in a 15 or 30 second commercial spot using only my voice. And how to bring an animated character to life, so that you believe it's real. I'm also a former corporate gal, so I understand how important it is to bring these skills to the business world, and how to do so in an honest, authentic, and compelling way. After all, boring keeps you broke. And we don't want that. Not when you're trying to grow your business. Here's that link again for you to check out the masterclass. Questions? Send me an email and I'll be happy to answer them for you. But wait... there's more! Thought Leader Unleashed, a Virtual Summit October 6 - 10 I’ve been invited to speak at the Thought Leader Unleashed Summit 2025  and it’s not just another event. Watch when you can, when you want. This is a 5 day virtual summit, featuring 50+ experts, with a game plan for just one thing: helping you become the thought leader everyone in your industry listens to. It’s completely free to attend, and here’s the kicker… They’re giving away over $25,000 in prizes  during the summit. That includes a $20,000 publishing package  that one lucky VIP ticket holder will win, plus loads of other prizes for attendees throughout the week. I’m proud to be sharing the stage with some incredible minds. Not surprisingly, I’ll be talking about my favorite topic, Lights! Camera! Impact! Dynamic On-Camera Presence for Thought Leaders. If you’ve been looking for an edge to take your business forward, then this is it. Grab your free ticket before it fills up: So there you have it. Two events during the same week. Hope to see you at one or both! Want a little 1:1 advice? This one's on me. I'm Laura Doman, a voice & TV/film actor and video communications coach. As an actor, I create memorable characters that tell my client's stories well, from the friendly CEO to your sassy best gal pal dispensing real-world advice. As a coach, I help you become more comfortable and charismatic on camera in videos, presentations, and online appearances. VOICE OVER •  ON CAMERA •  CONSULTATION & COACHING

7 Ways to Connect With Your Audience and Deliver With Confidence The Story That Sparked This Question One of my clients recently asked me, “Why do I sound so different on camera than I do in real life?” She was warm and funny in person. But the second the red light blinked, she stiffened into lecture mode. Sound familiar? You’re not alone. The truth is, most of us have more than one speaking style. The trick isn’t to force ourselves into one “perfect” version, but to choose the style that matches our message and our audience. The right style is the one that makes your audience lean in and connect. "On-camera confidence isn’t about perfection - it’s about connection." The 7 On-Camera Speaking Styles Over the years, I’ve seen professionals fall into seven main speaking styles. Each has its strengths, its weaknesses, and its place in your communication toolkit. 1. Conversational Relaxed, friendly, and personal, like chatting with a friend. This style feels like you’re chatting with a friend, family member, or trusted colleague. It’s relaxed, informal, and warm - perfect for moments when you want connection without pressure. Think of it as a coffee chat on camera: approachable, authentic, and easy to listen to. To pull it off, imagine just one special person behind the lens, let your body relax, and use a genuine smile to soften your delivery. Use it for:  casual updates, vlogs, check-ins. How to nail it:  imagine one special person behind the lens, relax your body, and smile (your secret weapon). 2. Informative Clear, professional, and approachable. When you need to get the facts across clearly, the informative style is your best bet. It’s professional without being stiff, and approachable without being casual. You’re delivering information your audience needs, whether that’s a new initiative, product update, or company announcement, and you want them to trust the content. Notes or a teleprompter can help keep you on track, but resist the urge to sound scripted. Speak from the heart, not just the page, so your information lands with impact. Use it for: client communications, company announcements, internal updates. How to nail it: keep notes handy, stay even-keeled, and speak from the heart—not the script. 3. Instructional The teacher persona. You’re approachable but knowledgeable, guiding your audience step by step. Instructional style turns you into the teacher. Your goal is to explain, guide, and make the content feel manageable. It’s not about showing off how much you know, but about making sure your audience understands what you’re sharing. That means slowing down for tricky concepts, swapping jargon for plain language, and treating your viewers like smart people eager to learn. When you deliver this way, your audience feels supported - not talked down to or left behind. Use it for: training videos, explainer content, onboarding. How to nail it: avoid jargon, slow down for tricky parts, and use examples to make concepts stick. 4. Motivational / Inspirational Speaking to both the heart and the head. Emotion hooks your audience, credibility keeps them listening. This is the style that stirs emotions while still speaking to logic. It’s about inspiring confidence, hope, or determination, whether you’re addressing a team, a client, or an individual. The hook is emotional; you grab attention by showing you care. But the foundation is credibility. Your audience will only follow if they believe you. To succeed here, share your own stories, speak with honesty, and let your compassion shine through. The result is a message that not only inspires but feels trustworthy. Use it for: pep talks, leadership messages, thought-leadership content. How to nail it: be authentic, compassionate, and share your own experiences. 5. Persuasive Not pushy - just credible and compelling. Facts, stories, and delivery that move people to action. Persuasive speaking is all about influencing without pushing. It’s professional, credible, and grounded in reasons your audience can agree with. You’re guiding them toward a decision - whether it’s to buy, sign up, or take action - by combining facts, stories, and clear next steps. The key is to be genuine and respectful, showing that you understand their perspective. Done right, persuasion feels less like selling and more like guiding someone to the right conclusion. Use it for: sales videos, proposals, calls-to-action. How to nail it: balance professionalism with personality, and always be clear on your call-to-action. 6. Authoritative Confidence is key. Authority doesn’t mean loud—it means steady, composed, and credible. Authority on camera isn’t about being the loudest voice in the room. It’s about confidence, calm, and competence. This style reassures your audience that you’re in control and worth listening to, whether you’re delivering tough news, outlining strategy, or leading a team. A slower pace, deliberate pauses, and a steady gaze into the camera all add to your credibility. Quiet confidence often speaks louder than force, making this one of the most powerful styles you can master. Use it for: leadership updates, crisis communication, strategy sessions. How to nail it: slow down, use pauses, maintain a calm presence, and (for women especially) drop into your lower register. 7. Entertaining The spark that makes people lean in and want more. Finally, the entertaining style is the one that brings energy and spark to your content. It’s not about being a comedian or over-the-top performer; it’s about making your message enjoyable and memorable. Storytelling, humor, visuals, or even just your natural enthusiasm can make your audience lean in. When you show that you’re having fun and genuinely enjoying the material, your viewers usually will too. Entertaining doesn’t mean silly. It means engaging, and that’s what makes people remember you. Use it for: storytelling, brand-building, audience engagement. How to nail it: bring in humor, stories, visuals, or energy—but don’t overdo it. Enjoy yourself, and your audience will too. Main Takeaway Each of these speaking styles is a tool, not a box. The most effective communicators know how to choose the right style for the right moment —and sometimes, blend two or three together. So, what’s your go-to style? And more importantly—are you choosing it intentionally, or is it choosing you? When you match your style to your message, you don’t just show up on camera. You connect. You influence. You shine. Finding Your Style The truth is, there’s no single “best” speaking style on camera. Each of the seven has its own place, depending on your message, your audience, and the outcome you want. Sometimes you’ll lean conversational, other times you’ll need authority. And occasionally, the best approach is to blend two or three styles to keep your delivery dynamic. The real key is intentionality. Don’t let a default style run the show just because it’s what you’ve always done. Instead, choose the one that fits the moment and helps your audience receive your message the way you want it heard. Because in the end, the right style is the one that makes your audience lean in and connect. COMING EVENT! The Shameless Hussy's Guide to On Camera Confidence Be bold! Show up online and in videos as your confident, authentic self. Join me for a free 1-hour masterclass. No fluff. Just great info you can use right now. Thursday, October 9 3pm EST / noon PST Want to learn more? Let's talk! I'm Laura Doman, a voice & TV/film actor and video communications coach. As an actor, I create memorable characters that tell my client's stories well, from the friendly CEO to your sassy best gal pal dispensing real-world advice. As a coach, I help you become more comfortable and charismatic on camera in videos, presentations, and online appearances. VOICE OVER •  ON CAMERA •  CONSULTATION & COACHING

The art of presence, influence, and authority in every virtual meeting Why Executive Presence Matters Online Ever notice how some leaders lose their edge the moment the camera turns on? I’ve seen a CFO deliver a brilliant quarterly update over Zoom. Yes, it was strategically solid and financially sharp. Yet.... within minutes, board members were checking their phones. Why? Because her delivery didn’t match the strength of her ideas. That’s the power of executive presence on camera. In person, many executives naturally project authority. They know how to own a stage or a boardroom. But move the interaction online, whether it’s a video call, an all-hands meeting, or a media interview, and the spark can fizzle fast. The good news? Virtual executive presence isn’t about being flashy or perfect. It ’s about making people feel like you’re speaking directly to them. When your audience feels understood, even through a tiny webcam, they lean in and listen. Executive presence on camera isn’t about perfection. It’s about making genuine connections that inspire trust and attention. “It takes 20 years to build a reputation and five minutes to ruin it.” - Warren Buffett Common Challenges Leaders Face on Camera The old-time orators knew a thing or two. So do some of the most effective preachers and motivational speakers. It's how you rally the troops with your presence, your energy, and your intent. Leadership skills don’t always transfer from the boardroom to the digital stage. Great strategy can sound flat on video. Mistakes That Undermine Authority in Video Calls What are some of the more obvious cues that an executive is about to lose his audience? Speaking in a steady, unchanging tone Minimal facial expression and stiff posture Gestures that are either too big - or disappear entirely Camera eye contact that drifts (hello, second monitor) Any of these tell us that the speaker is disconnected from the material - and the listener. Dull speech. Overly dramatic gestures that hint at self-involvement. Disinterest that's plainly broadcast from a disengaged speaker's face, body, or lack of eye contact. We instinctively know from the voice and body language when someone is just going through the motions or conversely, is highly uncomfortable or even out of their depth. One part confidence, one part authenticity, and a touch of performance skill as bring it all together. How to Strengthen Your Executive Presence on Camera Fortunately, these issues can be fixed! Here are five foundational steps to improve your on-camera presence right away: Step 1: Prepare Your Body, Not Just Your Slides Most executives fine-tune decks for hours, but your delivery starts well before you open your mouth. A few intentional steps - hydrating at least an hour earlier, breathing deeply, rolling your shoulders, standing tall - set the stage for projecting confidence on video. No time for preparation? Try this quick reset: Before logging in, inhale deeply, exhale slowly, and let your shoulders drop. Repeat a few times. This small ritual grounds you, calms your nerves, and helps your voice sound stronger. And it only takes a few minutes! Step 2: Vary Your Delivery to Command Attention A steady tone will sink even the smartest strategy. People need variety - pauses, inflection, and changes in pace - to stay engaged and command attention in virtual presentations. Try this: Speed up when you’re sharing excitement. Slow down when you want a point to land. Use pauses like punctuation—they give your message weight. These subtle shifts add energy and authority without forcing you to “perform.” And as a bonus, you may even enjoy seeing how much more engaged your audience is during your presentation. Whoa! A little gesturing is fine, but too much is distracting. Step 3: Let Your Hands Support the Message “What do I do with my hands on camera?” This can be of concern to those who are very expressive with their hands in everyday speech. No problem. Keep them in play - but with intention. Nervous fidgeting or big, sweeping gestures distract. Think of your hands as visual highlighters. A small, steady gesture at the right moment underscores your words and helps you build authority in video calls. Alternatively, use those big hand movements - but keep them below frame so they're not distracting. If you're fidgeter and need to keep your hands busy, use a stress ball, but again keep your hands below frame. Step 4: Adapt to the Occasion This one may seem a bit obvious, but a change in tone on-camera to fit the audience makes a huge difference. You wouldn’t brief the board the same way you’d inspire employees during a sales rally or how you'd energize investors on a media panel. Before you go live, ask: What’s the purpose of this presentation? Who’s my audience? What tone will connect best? That clarity ensures professional presence on Zoom in the right voice, whether it calls for gravitas, warmth, or charisma. Just be authentic! A fake demeanor is only magnified on camera because the focus is solely on you in close-up, not set at a distance. All of this leads to.... Put together all the pieces for an executive presence online. Step 5: Lead with Authentic Confidence People don’t want flawless. They want credible. Check your setup (lighting, sound, background), maintain steady lens eye contact, and show up prepared. Then let your genuine self come through. Leaders who connect on camera are confident but not stiff, polished but still human. That authenticity is what earns trust and on-camera leadership. Your Executive Presence Checklist An executive deserves an executive summary, so here's a quick checklist: Body prep: breathe, stretch, ground yourself Dynamic delivery: vary pace, tone, and volume Gestures: intentional, not distracting Context: adapt tone to the occasion Authenticity: confident, natural, genuine Lead the Digital Stage with Authority Those are the key steps. They're worth following, because executives now spend as much time leading through screens as they do in person. The ability to command th e virtual room isn’t optional - it’s a core leadership skill. Traditional executive coaches often miss performance nuance; acting coaches may miss business stakes. You need both: performance skills and strategic communication. That’s where the magic happens. When you combine these two worlds, you don’t just “get through” a video call. You own the screen. Final thought: Presence isn’t about being flawless. It’s about genuine connection that makes people stop scrolling, sit up, or lean in. Master that, and you don’t just get attention - you earn influence. Featured Speaker! Pack Your Programs Playbook September 9 - 25 Because the strategies that work best for selling programs online have changed . Want to learn more? Let's talk! I'm Laura Doman, a voice & TV/film actor and video communications coach. As an actor, I create memorable characters that tell my client's stories well, from the friendly CEO to your sassy best gal pal dispensing real-world advice. As a coach, I help you become more comfortable and charismatic on camera in videos, presentations, and online appearances. VOICE OVER •  ON CAMERA •  CONSULTATION & COACHING